Understanding agents

We’re talking this month about vetting publishing professionals as you work your way from your original inspiration all the way to actual publication—particularly the role that freelance independent editors play in this journey.

A funny thing happened in the publishing industry thirty or forty years ago.

We went through all of this the first time. But it wasn’t independent freelance editors we were talking about then. It was somebody else.

It was literary agents.

Did you know that we didn’t always have agents? Of course you did. Once upon a time, there were writers, and there were publishers, and ever the twain did meet. Writers queried publishers’ editors, and publishers’ editors acquired and edited their manuscripts.

Then someone wrote a book claiming everyone was a writer, they just didn’t know it, and suddenly Being a Writer became one of the Top 10 Luxury Destinations. Suddenly writing magazines were born. The writing workshop was born. The writers’ MFA was born.

The flood was born.

And suddenly publishers’ acquisitions editors were drowning in manuscripts from everyone who up until then had been a writer but just hadn’t known it. Was the first literary agent some acquisitions editor’s husband or wife trying to pick up part of the workload so they’d still have someone to talk to over the dinner table? The best friend of a bunch of acquisitions editors? An acquisitions editor gone renegade? (Plenty of them do.)

We know that Morton Janklow of Janklow & Nesbit Associates was the one who bumped agents’ commission from the old standard 10% up to the current standard 15%. He also sued William Morrow for trying to refuse to publish a book. This is what happens when you tangle with an ex-lawyer.

Not only that, but publishers routinely told writers, “You don’t need an agent.” (Some of them still do.) You know why? Because they didn’t want writers thinking agent representation was a guarantee of publication.

It’s not. There are no guarantees. Publishers themselves have been known to buy books and then refuse to publish them.

Even so, these days agents are everywhere, the gatekeepers of the inner sanctum, and I support them with all my heart.

You bet I do.

Even though they cost money. They’re not essential. And they can’t guarantee publication.

The big stick that agents carry is access to publishers’ acquisitions editors and the leverage to negotiate advances. Top agents understand the business of the industry because they help make it. The contract itself isn’t rocket science. My husband and I have signed real estate contracts that make publishing contracts look like Sesame Street.

You can learn them. You have to try.

There have also always been small presses, as well as imprints of large presses, who commonly work directly with authors, no agent involved. My friend Cynthia Wall, author of The Courage to Trust, was asked to write her book by Cypress House Publishing and is now being asked to write a sequel. (Did Wall hire an independent editor? Yes, she did. Does she share her royalties with an agent? No, she does not.)

And as the economy carries us all toward the waterfall of the Death of Giant Advances, negotiation is becoming less an issue of leverage and more an issue—as it should have been all along—of long-term goal-setting and, most importantly, cooperation.

In fact, with the advent of self-publishing, the implosion of the big houses and concurrent rise of small presses, and the massively-networked ease of Print On Demand and e-publication, agents are actually becoming less essential.

And there are literary agent scams. Boy, are there. You track them down the same places you track down freelance independent editor scams: Preditors and Editors and Writer Beware.

But I still recommend agents. Some of my best friends have been agents. Agents have the time and motivation to keep an eye glued permanently on publishing, track its permutations, network with other publishing professionals, build relationships with publishing houses, attend conferences, hash over late-breaking industry news in graphic detail, and generally manage an author’s career so the author has time to—guess what?—write.

Besides which, agents like this stuff! Writers, if they’re smart, like to write. They’re not the same thing.

Most of all, the agent’s role as gatekeeper is more important now than ever.

The truth is that the business of selling fiction is nothing like the craft of creating it, and if you’ve put all your energy into learning the craft you can easily be mowed down by the maddened hordes stampeded toward the business end. Agents may have been invented to alleviate this problem, but now the sheer numbers mean, honestly, that the busiest agents need agents of their own. (This is why they hire assistants, rely increasingly on recommendations, and even refuse unsolicited submissions.)

Agents building relationships with top freelance independent editors only makes sense in today’s publishing environment. Those of us in the trenches with aspiring writers know who has the fresh ideas. We know who’s in it for the long haul and who’s just an amateur looking to take advantage of what seems like little more than a glorified lottery. We also know how to turn an over-used plot into a fresh take on a proven idea. And we have the time to help.

Agents and acquisitions editors—although they also know a lot of this stuff—do not.

As publishers’ acquisitions editors edit less and less, more and more agents struggle to edit their clients’ manuscripts without either the time or training to do it effectively. Don’t believe anyone who tells you that excellent agents aren’t taking on editing chores. They are. And this bodes ill for everyone concerned. . .especially the reader.

As the economy makes the growing lack of publishers’ in-house editing more and more obvious and entrenched, it becomes much more important for agents and their clients to differentiate the really good independent freelance editors from the amateurs.

This difference is absolutely essential for the aspiring writer.